One of the most significant non-league teams in the UK, with a claim to winning a World Cup as England twice. The club needed a modern brand off and on the pitch to build their future.
02. The Solution
Starting with brand consultancy, we determined the critical parts of the club, developed a new CI starting with a logo, kit, and stadium refresh and made a 15-minute pilot documentary “Our Cup of Tea’ to promote the club’s significance to the game.