/ Challenge
Working with some of our UK partners to bolster the 1950’s/60’s theme at the ultimate nostalgic automotive event.
/ Execution
Developing a fully operational 1960’s style Tesco’s store, to have an accurate and immersive nostalgic experience. Providing the hosts/hostesses with relevant uniforms and training in the traditional style.
/ Result
Central talking points of the event were created, ensuring that word spread quickly on social media and online PR coverage, giving the client reach far beyond simply the event attendees.