/ Challenge

In order to boost the sponsorship campaign requirements of 4 major Ryder Cup sponsors, our UK team created an immersive and interactive Ryder Cup Fan Village in St. Andrew Square, Edinburgh.

/ Execution

Our imagination & original ideas create the space for brands to grow inside the consumers mind. Our integrated approach connects across all channels to deliver on that promise.

/ Result

With an average footfall of 10,000 people per day and local head offices for the main Ryder Cup partners, the venue provided a good opportunity for brands to engage both a consumer and business audience.